Product Design
Maxxis Wine
and Logo Design
Wally Logo
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Maxxis Cabernet Sauvignon marks the debut of wine under the Maxxis brand, thoughtfully crafted as an exclusive merchandise item for the Taiwan and Malaysia markets. Known globally for excellence in automotive tyre products, Maxxis extends its brand into a new lifestyle territory—merging the spirit of innovation with refined taste.
This Cabernet Sauvignon reflects the same dedication to quality and performance that Maxxis is known for. Bold, smooth, and full-bodied, the wine displays a medium garnet-red colour with deep crimson hue. It delivers rich notes of blackcurrant and plum fruit characters with a subtle rich fruit cake aroma and a touch of mint.
More than just a bottle of wine, Maxxis Cabernet Sauvignon symbolizes a unique blend of craftsmanship, style, and brand heritage—an unexpected yet memorable offering for loyal customers and wine lovers alike.
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Client :
Maxxis Group & Kian Hon Tyres Sdn Bhd
Designer :
Liam Wong
Wine label design:
Wally logo design:
"Wally" refers to Dr. Wally Chen, Chairman of Maxxis International. While the Maxxis logo remains the primary branding element on the label, we designed Dr. Wally's name in a logo-style format and positioned it as the centerpiece. This design choice truly impressed our client.
